A Year of Growth
Dear Friends,
Folks often ask me how RootedHomes was able to grow as fast as it did in 2022. From adding 47 west-side Bend homes to its affordable housing pipeline to doubling its organizational budget and capacity, it’s true that 2022 was a year of growth. But too often growth is evaluated by what is done but not how things are done. For RootedHomes, true growth came from shifting the way in which we build affordable housing to be more innovative, nimble, and community-focused. In the following year listening to our homebuyers will lead us to rebranding as RootedHomes.
There’s a recipe for building affordable housing, but our intention is to go beyond that and pursue creative solutions that aim to solve the affordable housing crisis. We ask, “What is broken in the affordable housing system and how can we fix it?” We don’t just answer our own questions, we ask those we serve what barriers they are facing. And by listening to the needs of those with the highest barriers to homeownership, we begin to work through systemic problems identifying adaptations of the status quo and who has been left out because of that.
In 2022, RootedHomes not only doubled our staff, but also created leadership opportunities for households with housing instability experience to provide input on programmatic direction and community design. We listened, dynamically shifting our pipeline to offer family-sized homes, more down-payment assistance, and prioritization of households who have been locked out of homeownership for too long. RootedHomes developed preferences that give priority to our local workforce, first-generation homebuyers, and lower-income homebuyers to increase their access to our homes. RootedHomes also stepped up our advocacy to share the feedback we received to influence policies that have the power to shift the quality and intentionality of affordable homes being built in our community.
In 2022, we did not get where we did without you. I want to thank our community – from homeowners and volunteers to funders and donors – who have shared their expertise, experience, and contributed to further our growth. Because of your commitment to our mission and the future direction of Rooted Homes, we are proud of where we are and where we are going.
Thank you,
Jackie Keogh, Executive Director
Impact at a Glance
Resident-driven Design
RootedHomes doesn’t just build homes for the community; we build them WITH the community. That’s why we engage in resident-drive design for each of our communities. RootedHomes’ resident-driven design has engaged 128 residents, with more than 25% identifying as Black, Indigenous, People of Color Households. Residents provide feedback on site and home design, helping RootedHomes select floor plans, common space amenities, and sustainability features. Hear directly from one of our respondents about the importance of this community engagement.
“Only through research can we know people’s housing demand and future direction. Thank you for considering the needs of residents in this economic population and thanks for the ability to comment! And most importantly thanks for the work you are doing with our community.”
Leaving a Legacy
Laura Fritz, Outgoing Board Chair
“As I reflect on my eight years of service with the RootedHomes Board of Directors, I am really proud of how far the organization has come and the incredible work it is now doing for the Central Oregon community.
When I first joined the Board of Directors, the organization was in its infancy. Everyone was a volunteer and we worked hard to build a strong organizational foundation to hold up the important development work we hoped we would soon be doing. It took several years of persistent effort to build our organizational capacity, our funding, and our community support before we could get started doing the work we really wanted to do - build homes!
As with any start up organization, there were lots of small victories and some set backs, but once we were able to acquire our first parcel of land (not an easy endeavor in our market), and then build our first community (Kôrazon) of five net-zero homes, we were able to demonstrate what a unique asset we were creating for the community. From that point the organization was off to the races!
The increased interest and support for RootedHomes’ version of affordable housing using the Community Land Trust model was exciting, and we knew we needed to expand our staff capacity to keep up with the work and opportunities. Hiring Jackie Keogh as an experienced leader was pivotal to the organization’s increased development capacity and community standing. She brought professional housing expertise and fundraising savvy that has opened doors across the region and state for more great work. This is work that will have a deep and lasting impact on our community.
With the recent completion of a second community of five gorgeous homes on 8th Street (Cresita) and development underway on our third (Poplar) and fourth (Simpson) communities, I’ve been watching the organization’s progress from afar these past six months feeling like a proud community co-parent. RootedHomes’ track record is now creating opportunities to work in other areas in Central Oregon, bringing the benefits of affordable, environmentally sustainable homeownership housing to more households for generations to come. Now that’s something to be proud of.”
Trust-based Philanthropy
Central Oregon Health Council’s trust-based philanthropy made significant investments in RootedHomes in 2022 by matching and granting over $200,000. Hear why Central Oregon Health Council is committed to supporting the creation of healthy homes in our community.
“RootedHomes’ commitment to breaking down barriers to low income resonates with us here at COHC as one of our priorities is to increase access to housing and its supports. This provides opportunity for housing stability and individual well-being for Central Oregon community members.”
2022 Donors
- 2022 Organizational Donors
All Points North Foundation
Amazon Smile
Ashley & Vance Engineering
Autzen Foundation
Benevity Inc
Brilliant Environmental Building Products
Brooks Resources
Central Oregon Association of Realtors
Central Oregon Health Council
Chinook Contracting
City of Bend
The Collins Foundation
Compass Commercial Real Estate Services
Crevier Family Foundation
Deschutes Brewery
Eclipse Engineering Inc
Echo Fund
Energy Trust Of Oregon Inc
First Story
Francis Hansen & Martin LLP
GoodLife Brewing Co.
Green Savers
Headlands Coastal Lodge & Spa
JP Morgan Chase & Co
Meyer Memorial Trust
Mt Bachelor
Newport Tradewinds
Oregon Community Foundation
Oregon Housing and Community Services
Pacific Power Foundation
PGE Foundation
Raytheon
Religious Communities Impact Fund
Republic Services
Rogue Brewing
S&F Land Services
Solar for All
Source Weekly
Stoller Winery
Ten Over Studios
The Shelter Studio
Stellar Realty Group
Tozer Design
Umpqua Bank
US Bank
Washington Federal
Washington Trust Bank Inc.
Wells Fargo
Western Title and Escrow- 2022 Individual Donors
Adam Fleder
Adele Castleberry
Alan Burton
Aleah Knight
Alexis Stephens
Alison Hohengarten
Alison Huycke
Amy Doherty
Amy Fraley
Andrea Fetzer
Andrea Gentry
Andrew and Nancy Huston
Anne MacDougall
Anonymous
Barbara and Robert Borlen
Betsy Warriner
Bill and Cindy Hull
Blaise Cacciola
Bob Tong and Darlene Kitajima
Brad and Melissa Kent
Brad Caldwell
Brent Landels
Brian Durbin
Bruce Churchill
Caroline McDonald
Cat Zwicker
Chad Zirkle
Charity Van Dyke
Chris Ambrose
Christa and Bill Summers
Christine Thomas
Christopher Tappouni
Christy True
Cindy Harrell
Courtney and Jake Marshall
Danielle Gates
David Brandt
David Ford
David Sullivan and Erin Weber
Denise Chavira
Dennis and Marianne Doherty
Dianna Fischetti and Andy Polanchek
Dulce Pelayo
Eli Harrison
Elias Kassouf and Amanda Miko
Eric and Diane Moyerman
Erik and Karen Tobiason
Greg Holcomb
Hannah Heilicher
Ivar Stromberg
James Fagan
James Ouchi
Jamie Bradley
Jason Kropf
Jason Offutt
Jaxson Landrus
Jay Lyons
Jeff Jones
Jenelle and Chris Brewer
Jenna Conrad
Jennifer Kovitz
Jesse Russell
Jim Lord
John, Jim, and Becky Powell
Julie Gonsalves
Katy Brooks
Kenady Wilson
Kipp Barrett
Kirk Schueler
Kortney and Tyler Barnes
Kristina Schmitt
Lara Rinier
Laura and Ron Fritz
Linda and Pat Kallal
Liz Shatterly
Louis Capozzi
Lucas Freeman
Lynne and Lee Poole
Marc Torrey
Marianne Winter
Mark and Jean Farmer
Mary Chun
Mary Love and Alan Sall
Mary Verbeck
Matt Cohen
Matt Douglas
Maureen Dooley
Megan Cummings and Anna Pleich
Michael McLandress
Michelle and Brett Dery
Michelle and Brian Hauer
Milagros Aparicio
Mollly Morales
Natalie Herrod
Nicole Perullo
Oliver Tatom
Patti Adair
Peter Geiser
Peter Grube
Phil Chang
Phil Warner
Philip McDaniel
Rachel Greenwald-Rhoads
Rich and Meghan Brecke
Rick Hayes
Robert Currie
Roger Freeman
Rolf Armstrong
Ron White
Russell Huntamer
Ryan Andrews
Ryndell Pope
Sally Landauer
Sandi Mickel
Sandy Kohlmoos
Sarah Harlos
Sarah Rodriguez
Selah Ewert
Sinda Hanson
Stacy and Michael Reger
Tammy Baney
Tara O’Conner
Ted Summerfelt
Terry Leggert
Toshia Lay
Wayne Lewis
William C. Tweed
Zavier Borja
2022 Financials
- 2022 Financials
-
Operating Income:
Donations $272,043 Grants $556,586 In Kind $9,113 Other $1,394 Project Revenue $23,383 Total Operating Income $862,519 Operating Expenses:
Fundraising Expense $17,082 General & Administration $124,218 Personnel $287,274 Total Operating Expenses $428,574 Net Income $433,945 Assets:
Total Current Assets $1,791,480 Total Land Assets $810,095 Total Assets $2,947,695 Liabilities:
Total Current Liabilities $47,217 Total Long-term Liabilities $1,608,426 Total Liabilities $1,655,643 Net Assets:
Restricted Net Assets $838,360 Unrestricted Net Assets $453,962 Total Net Assets $1,292,322 Total Liabilities and Net Assets $2,354,760
2022 Board of Directors + Staff
Laura Fritz, Board President
Fritz Consulting
Brett Dery, Board Secretary
Camp Fire, RH Homeowner
Kipp Barrett, Board Treasurer
Metrus Energy
Rick Hayes, President Elect
Brooks Resources
Fritz Consulting
Brett Dery, Board Secretary
Camp Fire, RH Homeowner
Kipp Barrett, Board Treasurer
Metrus Energy
Rick Hayes, President Elect
Brooks Resources
Dianna Fischetti, Board Member
Non-profit Consultant
Dana Madison, Board Member
Para-Tech Satellite, RH Homeowner
Dulce Pelayo, Board Member
High Desert Education Service District
Jasmine Wilder, Board Member
Honeybeast Digital
Non-profit Consultant
Dana Madison, Board Member
Para-Tech Satellite, RH Homeowner
Dulce Pelayo, Board Member
High Desert Education Service District
Jasmine Wilder, Board Member
Honeybeast Digital
Jackie Keogh
Executive Director
Brian Durbin
Fiscal Director
Gina Franzosa
Real Estate Director
Tess Freeman
Program Manager
Executive Director
Brian Durbin
Fiscal Director
Gina Franzosa
Real Estate Director
Tess Freeman
Program Manager